Overview

Digitalyx is looking for a Marketing Automation Specialist. In the role, you will be an expert in deploying marketing automation campaigns via Marketing automation tools (Eloqua, ExactTarget, Pardot, Hubspot, Marketo). You will own the system execution of strategic plans as well as design solutions for components of larger projects. You will build lead generation programs and it’s assets including emails, landing pages, and forms. You will be an integral part of the strategic marketing team to provide input or guidance on digital marketing best practices.

Required skills

Delivering the client tasks via Marketing automation tools (Eloqua, ExactTarget, Pardot, Hubspot, Marketo).

  • Actively involved in client engagements.
  • Knowledge of web usability, architecture, search, visit experience, and user interfaces, online analytics.
  • Track and perform analysis, interpret results, develop insights, drive focus towards lead generation and provide actionable insights to improve marketing
  • Proficient with Google Analytics
  • Design, Create/code email and campaigns
  • Excellent verbal and non-verbal communication skills
  • Detail oriented

Experience qualifications

  • Bachelors or higher with specialization in marketing
  • Total 4 – 6 years experience with min 3+ years in a digital marketing role
  • Min 2+ years in using any marketing automation tool like Eloqua, ExactTarget, Pardot, Hubspot, Marketo

Tagged as: B2B Marketing, Channel Marketing, Digital Marketing, International marketing experience, Online Marketing, SEO, Social Media

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About Digitalyx India

We help our clients to implement digital transformation, improve the performance of their marketing assets, develop and move marketing talent around their business, and manage their marketing capital risks. We bring together an unmatched combination of industry, business, strategy, talent, analytics, and technology expertise with more than 1,000,000 days’ investment. That means you get the right team with the right skills and experience wherever you need us around to help you deliver the value you’re looking for – from business strategy through to organizational execution.